Unyaka ka-2020 ubonakala ngathi ngunyaka wogqabhuko-dubulo olusekwe kwizityalo.
NgoJanuwari, abantu abangaphezu kwama-300,000 baxhasa iphulo lase-UK elithi "Vegetarian 2020".Uninzi lweevenkile zokutya okukhawulezayo kunye neevenkile ezinkulu e-UK zandise iminikelo yazo kwintshukumo edumileyo esekwe kwizityalo.I-Innova Market Insights ikwadwelise "inguqu esekwe kwizityalo" njengesiqhelo sesibini ngo-2020;Kwangaxeshanye, ingxelo kaNelson ibonisa ukuba ngaphezulu kwentengiso yangonyaka ophelileyo yokutya okusekelwe kwizityalo okungaphezulu kwe-US$3.3 yebhiliyoni, ekulindeleke ukuba idlule kwi-5 yebhiliyoni zeedola zaseMelika ngo-2020.
Isiseko sesityalo sixhaswa ikakhulu ngamaprotheni ezityalo ezahlukeneyo.Ithini imeko yentengiso yeprotheyini yemifuno kwihlabathi liphela?Zeziphi izinto eziqhuba uphuhliso lweprotein yezityalo?Zeziphi iindlela zokusetyenziswa kwixesha elizayo leprotein yezityalo ngo-2020?Nceda undilandele ukuze ufumane.
1. Imarike yehlabathi yeprotheni yezityalo
Ngokutsho kweeMarike kunye neeMarike, iiMarike zeprotheyini yezityalo zehlabathi kulindeleke ukuba zixabise i-18.5 yeebhiliyoni zeedola ngo-2019, kulindeleke ukuba ikhule kwi-CAgr ye-14.0% ukuqala ngo-2019 kwaye ifikelele kwi-US $ 40.6 yezigidigidi ngo-2025. evela kwizityalo ezifana neembotyi zesoya, ingqolowa kunye neeertyisi.Ukusetyenziswa kweprotheyini yezityalo kubandakanya iziselo zeprotheyini, indawo yobisi, indawo yenyama, iiprotheyini zeprotheyini, izongezo zesondlo, inyama ecutshungulwayo, iinkukhu kunye nezilwanyana zaselwandle, ukubhaka, ukutya kunye neemveliso zesondlo sezemidlalo.Izicelo zeprotheyini zezityalo zinokuphucula izakhi zondlo kunye nokusebenza kwemveliso, njengokuthungwa, i-emulsifying properties, i-solubility, ukuzinza kunye nokubambelela njl.
Umthombo: Iimarike kunye neeMarike
Ukusetyenziswa kweprotheyini yezityalo ekutyeni okutsha kunye neemveliso zesiselo kuye kwanda kwihlabathi.Ngokutsho kweDatha yeMveliso eNtsha ye-Innova, elandelela amabango eprotheyini yezityalo zokutya kunye neemveliso zesiselo kwihlabathi liphela, phakathi kuka-2014 no-2018, umlinganiselo wabo uqhubekile nokukhula, ngaphandle koMntla Merika, uMbindi Mpuma kunye neAfrika.Nangona ukuhla kweNyakatho Melika, isabelo sokukhutshwa kwemveliso emitsha eNyakatho Melika sihlala sisona sihamba phambili kwihlabathi, sibalelwa kwi-15.4% yokukhutshwa kwemveliso emitsha ngo-2018. Amabango eprotheyini yezityalo e-Asia ayenyuka kakhulu, ebalwa kwi-13.4% kuzo zonke izinto ezintsha ezikhutshiweyo ngo-2018, ukwanda kwe-2.4% ukususela ngo-2014.
Umthombo: Innova Market Insights
2. Amandla okuqhuba iMarike yeProtheyini yeZityalo
1)Ukunyuka kwenani lokukhutshwa okutsha
Kwishishini lokutya kunye nesiselo, ngakumbi nangakumbi iimveliso ezintsha ziya kusebenzisa iprotheyini yezityalo njengeyona nto iphambili yemveliso.Ngokutsho kwe-Innova Market Insights, ukutya okutsha kunye nokukhutshwa kwesiselo kunye namabango eprotheyini yezityalo kuye kwalandelelwa kwihlabathi jikelele kwi-CAgr ye-9% phakathi kuka-2014 no-2018.
2)Ukutshintsha kwendlela yokutya yabathengi, ukukhuthaza ukutya "okucocekileyo".
Abathengi banikela ingqalelo ngakumbi kwimithombo yokutya, kwaye izityalo zizinto abazijonga njengemithombo "ecocekileyo".Umkhwa obhekiselele "kukutya okucocekileyo" uqhutywa ikakhulu ngamawakawaka abakhetha ukutya okunempilo, okusesikweni, kwendalo, kunye nokutya okungacutshungulwayo.
Kwelinye icala, imikhwa yokutya yabathengi iyatshintsha ngokuthe ngcembe, iyayinciphisa inyama kwaye ithambekele ngakumbi kwiprotein yezityalo.E-UK, iphulo elithi "imifuno ka-2020" lixhaswe ngabantu abangaphezu kwe-300,000 kunye neendawo zokutyela ezininzi ezikhawulezayo kunye neevenkile ezinkulu e-UK zandise iminikelo yazo ukuze zithathe inxaxheba kwintshukumo edumileyo esekwe kwizityalo.
3)Amashishini amakhulu atyala imali kwimarike yeprotheyini yemifuno
● ADM
● UCargill
● CHS
● IDuPont
● Iqela laseYuwang
● Iqela leGushen
● Xinrui Iqela
● Ioli ye-Shandong Kawah
● Iqela lezoShishino elimangalisayo
● Ivumba Ukubamba
● I-Goldensea Industry
● Sinoglory
● FUJIOIL
● I-IMCOPA
● Shandong Sanwei
● Iqela laseHongzui
● MECAGROUP
● I-Sonic Biochem
● Ruiqianjia
Iqela le-Xinrui - i-Shandong Kawah Oils ityale i-USD 45,000,000 ngo-2016 ukuseka imigca ye-4 yeprotheyini yesoya yodwa kunye nemveliso yeetoni ezingama-6000 ngonyaka ngokusekwe kumzi-mveliso we-oyile yesoya eneminyaka eli-12 ubudala.
I-China yayinomthamo omkhulu wokusebenza ukuya kuthi ga kwi-79 yeepesenti yeprotein yesoya yehlabathi, umthamo uwonke yi-500000 t/y kwaye eyona mali ivelisayo iyi-350000t ngo-2019.
I-ADM (US) kunye neDuPont (US) zizigebenga ezimbini kurhwebo lwehlabathi.Ezi nkampani zenze ukwanda kunye notyalo-mali esona sicwangciso-qhinga sokwandisa intengiso yazo kwiprotein yezityalo.NgoJanuwari 2019, i-ADM yandisa ubukho bayo eBrazil ngokwakhiwa kwesiseko esitsha sokuvelisa iprotheni yesoya eCampo Grande, eMzantsi Mato Grosso State, eBrazil, exabisa i-USD 250,000,000.Inkampani izakuvelisa uluhlu lweprotheyini egxile kwimveliso yangoku yeADM.
3. Indlela yokusetyenziswa kweProtheyini yeZityalo
1)Iprotein yeSoy kulindeleke ukuba ilawule imarike kwiminyaka emi-5 ezayo, ngokuvela kwe-ertyisi kunye neprotein ye-oat njengendlela entsha.
Iprotheyini yeSoy isetyenziswa kakhulu kwishishini lokutya kunye nesiselo ngenxa yemfuno yokutya okuphezulu kweprotheyini kunye nokwanda kokuthandwa kweprotein yesoya.Kuphando lwemithombo yeprotheyini yezityalo ngu-Aritzon ngo-1919, iprotein ye-soy iphezulu kuluhlu kwi-US $ 3.12 billion.Ngokutsho kwedatha ye-Innova, iprotein yesoya yayiyeyona nto iphambili ekutyeni nakwimveliso yesiselo esibhengezwe yiprotein yezityalo phakathi kwe-2014 kunye ne-2018, kunye ne-9% yeemveliso ezitsha ezinxulumeneyo zamkelwe.Iprotheyini yeSoy inceda amanqanaba e-cholesterol ephantsi, iphucula imetabolism, ukuxinana kwamathambo, kwaye inokunciphisa umngcipheko womhlaza.Iprotheyini yesoya yodwa ingasetyenziswa kwiindawo zokutya, indawo yenyama, iimveliso zokubhaka, iimveliso zezemidlalo kunye neziselo, njl.
Ngaphandle kwe-soy, ukusetyenziswa kweprotheyini ye-pea kuye kwanda ngokukhawuleza kwiminyaka yamuva.Ukusetyenziswa kweprotheyini ye-pea yehlabathi kuphindwe kabini ukusuka kwi-2015, ngokwedatha evela kumcebisi wezobuchwepheshe benkampani yokutya enk Hoogenkamp, ukuya kwiitoni ze-275000, ngo-2020. Ukusetyenziswa kwayo kuya kukhula nge-30% ukuya kwi-580000 yeetoni kwi-2025.
Iprotein ye-Oat ikwaluhlobo lweprotheyini yesityalo esinokubakho.Imixholo ye-oat i-19% yeprotheyini, i-oat protein ityebile kwii-amino acids kunye nee-amino acids ezibalulekileyo, yiprotheyini yesondlo esiphezulu.Ubisi lwe-oat lubisi lwemifuno olusanda kuphuhliswa olungelobisi.Kukho ukufana okusebenzayo phakathi kobisi lwe-oat kunye nobisi.Zombini zi-creamy kwaye zine-texture egudileyo kunye nokuhambelana.Ngokutsho kwedatha yeMintel, imarike yaseYurophu ngo-Ephreli 2017 ukuya kuMatshi 2018 idwelise iimveliso ezintsha, iziphuzo ezisekelwe kwi-oat-based kunye ne-yogurt zibalwa kwi-14.8 yeepesenti, xa kuthelekiswa ne-9,8 ekhulwini ngonyaka ngaphambili.
2)Iprotein ssolate kulindeleke ukuba ilawule intengiso yeprotheyini yezityalo kwiminyaka emi-5 ezayo
I-Protein Isolate iqulethe umxholo weProtheyini ephezulu kunye nokugaya.Iiprotheyini zodwa zisetyenziswa kakhulu kwiprotheyini- kunye nezicelo ezinxulumene nesondlo ezifana nesondlo sezemidlalo, iziselo zeprotheyini, kunye nezongezo zesondlo.Kwiminyaka yakutshanje, ngenxa yeempawu zayo ezahlukeneyo zokusebenza, isetyenziswe ngokubanzi kwiintlobo ezahlukeneyo zokusela kunye neemveliso zobisi ukulungiselela iimbaleki, abakhi bomzimba, abatya imifuno.
3) Isondlo sezemidlalo, i-snacks yindlela yesicelo
Iimveliso zezondlo zezemidlalo kunye ne-snacks ziyindlela yokusetyenziswa kwexesha elizayo.Ngokutsho kwe-Innova Market Insights, i-Global New Product Database ilandelela ukuqaliswa kwemveliso entsha yokutya kunye nesiselo kunye namabango eprotheyini yezityalo, Ukukhula kodidi lwezondlo lwezemidlalo yeyona nto icacileyo, kunye nomyinge wokukhula komndilili wonyaka we-32% ukusuka kwi-2014 ukuya. I-2018, ilandelwa yi-snack, kunye nomyinge we-cgr yonyaka we-14%.
Ibha yeprotheyini yesondlo ekuqaleni yeyokutya kwezemidlalo, kunye nokuphuculwa kolwazi lwabathengi, ngokuthe ngcembe yasondela kudidi lwe-snacks.Namhlanje, iiprotheyini zeprotheyini azikho nje iimbaleki, kodwa kunye nomthengi oqhelekileyo okhangela ibha yezondlo kwisidlo sakusasa okanye i-snack yemihla ngemihla.
Ukusetyenziswa kweProtein yeSityalo kwi-Protein Nutrition Bar kule minyaka yakutsha nje:
● BEKIND Nuts bar
Umthombo: Taobao
● PhD Nutrition Bar
I-64g (iqhekeza ngalinye) iqulethe i-23g yeprotheni yemifuno.
Umthombo: Innova Market Insights
● I-Probar Energy Bar
I-Probar nganye iqulethe i-1 yezigidigidi ze-10 iiprobiotics ezisebenzayo kunye ne-10g yeprotheni yemifuno.
Umthombo: Google
● I-PDang Nutrition Bar
Ibha nganye ine-9-10g yeprotheni yemifuno, ayinagluten.
Umthombo: Paleo Foundation
●Blake's Iprotheyini Bar
Umthombo: Kickstarter
3. Isishwankathelo
U-2020 ubonakala ngathi ngunyaka wogqabhuko-dubulo olusekwe kwizityalo kwaye iNutrition Bar yeyona idumileyo kwisnack.I-Mars yaphehlelela i-BEKIND nut bar, ejolise kwi-post-exerction yamandla eyongezelela kunye nendawo yokutshintsha ukutya ngo-Dec., 2019, ikwayindlela yokuya kwipakethi yesipho sesnack saseTshayina soNyaka oMtsha.Ngaba iprotein yezityalo inokulandela umkhwa kwaye iqokelele kwimivalo yesondlo?Sobona.
IiReferensi:
1. IMarike yeProtheyini esekelwe kwizityalo ngoHlobo (Isolates, Concentrates, Protein Flour), Isicelo (Iziselo zeProtein, iindlela zobisi, iindlela ezizezinye zenyama, iiProtein Bars, iNyama eSetyenzisiweyo, iNkuku kunye nokutya kwaselwandle, imveliso yokubhaka), uMthombo, kunye neNgingqi - I-Global Forecast ukuya ku-2025,Iimarike kunye neeMarike
2. Ukudalwa kweProtheyini yeZityalo, iInnova Market Insights
Ixesha lokuposa: Jan-11-2020